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Spotlight on Ilaria Urbinati’s new collection

Blog, News • 27 April 2023

She’s one of Hollywood’s most in-demand stylists. And she is all about the socks.

Long-time supporter and friend of LSC, Ilaria Urbinati dresses A-listers like Ryan Reynolds, The Rock, Chris Evans, Oscar-winner Barry Keoghan and now you.

Polished yet playful, her third collaboration with us has just dropped and – may we be so bold as to say – it is an immediate classic. A seasonal selection of six sock designs, designed to add a splash of colour this summer, this second instalment of The Spotlight Collection is all killer and no filler.

From power pastels to vintage vibes and stand-out stripes, this collection is versatile and timeless, embodying Ilaria’s signature style and ready to help you channel a lighter, brighter wardrobe this spring and summer. Need some more trend direction?

“This collection is ideal for wearing with summer prints and relaxed silhouettes,” says Ilaria, who is also co-founder and editor-in-chief of LEO, an inspiring, tastemaking site for the modern man. “This season is all about an easy-going, effortless look.” She suggests woven polos, woven shoes and woven belts, espardrilles and ’50s box cut short sleeve shirts (“a la Talented Mr. Ripley”). Pleated trousers and elevated t-shirts.

Sky Blue Diamond

“I pick socks carefully around the colour and vibe of the outfit and the setting of the event my client is going to, be it sitting down on a talk show or a walking shot on a red carpet,” Ilaria once explained to us. “There is just something about that little pop of colour. That great walking shot with a little blast of pattern or a shock of colour that makes the outfit that much cooler. Or when you see a guy sit down and suddenly you see he’s got cool socks on – especially well made chic socks like London Sock Company socks – you automatically feel like this is a guy who knows what’s up in the men’s style game.”

Ilaria Urbinati, a blonde men's stylist, poses against a pillar wearig a black long-sleeved top and jeans.
The one and only, Ilaria Urbinati

Available as a six-pair gift box, two 3-pair sets (Melrose Classics and Walk of Fame) or as individual pairs, The Spotlight Collection II joins Ilaria’s autumn/winter offering of The Spotlight Collection.

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